Designing complexity
into clarity.
Senior Lead Product Designer. Most recently, I led UX on the Gaming AI team at Xbox. I spend my days at the intersection of cognitive science and human centered design, helping teams turn complex technical systems into clear, accessible platforms that drive real business value.
UX Leadership
MS IDS
Brandon Hall Awards
AI / Gaming / Education
The work.
Highlight Reels
A generative-AI authoring layer that turns fragmented gameplay clips into narrative-driven social reels — closing the Capture → Share → Return loop for the next Xbox handheld. +3.4× clip-to-share conversion in alpha.
Unlock Case Study →Flow Journal
Reimagining the performance review as a 45-second in-flow reflection loop — private capture, AI-as-mirror synthesis, and employee-controlled coaching handoffs. 4.2× more actionable coaching moments per 1:1 in a four-week pilot.
Open Case →Xbox Trust Center
High-stakes trust and safety for 120M+ players — a modular control center grounded in the Microsoft Global Privacy UX principles.
Case study in progressOne Accenture Park
Learning experience design at enterprise scale — reimagining onboarding for 100k+ new joiners a year across 32 geographies. Brandon Hall Gold.
Case study in progressGaming Support as a Service
A cross-platform support template harmonizing Xbox brand language with each game studio's style — the MVP lifted issue resolution 21% and cut support operating costs 33%.
Case study in progressAI Content Design Assistant
An internal generative AI assistant co-developed and shipped for Xbox content teams — customized prompts and specialized knowledge bases for writing and editing high-quality content at speed.
Case study in progressThe designer.
I thrive on untangling complexity. Drawing on my background in learning science and information design, my focus is always on turning highly technical and multilayered systems into clear, accessible, and highly useful digital experiences.
I align multidisciplinary teams around a shared, human centered vision. By balancing user research with business objectives, I help teams navigate ambiguity and deliver measurable value at enterprise scale.
My background in broadcast journalism and teaching tuned my user instincts. For over eight years, I have translated those insights into designing comprehensive digital ecosystems at Xbox, Accenture, and Northwestern.
My workflow is efficient and optimized for AI. I design directly in code using Copilot CLI, Cursor, and VS Code to rapidly prototype with engineering, while smoothly pivoting to Figma for stakeholder alignment.
Lindsey
Sperber.
UX + Product Design Leader · Open to Senior + Principal roles